WHAT IS HOME STAGING AND WHAT IS NOT?
Home staging is a highly effective technique that home sellers use that integrates interior design and marketing principles to target a broad range of buyers through psychology and emotions. Stage The Space’s professional master stagers identify the property’s strengths and weaknesses to get it market-ready. Home staging is not comprehensive interior design, which is more taste-specific to the individual client’s needs and desires.
WHY DOES HOME STAGING WORK?
Your home needs to deliver the strongest emotional punch to your potential buyers. Compelling MLS photos showcasing the property are the initial step to draw in potential buyers and immediately attract them to your home. Do remember that homebuyers first see your property online; presentation is critical.
Keep in mind that staging not only provides furnishing, art, and accessories in key rooms, but it sells a “lifestyle” and experience of what it could mean coming home to this property! It also sets your home apart from the competition. Home staging highlights your home’s strengths by eliminating distractions such as clutter, personal belongings, and outdated features, all-the-while delivering a very well-calculated wow factor.
WHAT IS THE DIFFERENCE BETWEEN AN OWNER-OCCUPIED AND A VACANT HOME STAGING?
Occupied home staging is a service offered to homeowners selling the house while still living in it. We understand how difficult that can be, and we will make sure the transition is as smooth as possible. We bring three levels of service to homes on the market that are occupied. Stage The Space offers a one-time consultation, a consult with a written report for homeowners, and a consultation with hands-on help at an hourly rate. Just remember you want the most from your house, and we are on your team.
Vacant home staging is where the home is inhabited, therefore free of any belongings. We transform empty properties by creating a design for that home, including adding furniture, accessories, rugs, etc., to emotionally entice potential buyers. This includes key rooms, such as the entryway, kitchen, dining room, living room, and owner’s suite and bath.
MY REAL ESTATE AGENT SAYS THEY CAN DO THE STAGING, SO WHY SHOULD I SPEND MORE MONEY?
If your real estate agent is a qualified home stager who includes this service as part of his or her fees, there may be no need to hire an outside stager. However, many Realtors® focus on marketing the property and choose to work with a trained, accredited, professional home stager to allow each professional to focus on their areas of expertise. In this scenario, both the Realtor® and the home stager are bringing their best to ready your home for a top-dollar sale.
HOW EXPENSIVE IS IT?
Every project is unique, as we custom design every single property. Therefore, we need to assess the property to give you a precise quote. Our consultation is a highly effective and inexpensive starting point, especially in occupied home staging. Remember that your investment in the staging of your home is exponentially cheaper than your first price reduction on the market.
HOW LONG WILL THE FURNITURE STAY IN THE HOME?
The initial contract will last for 30 days, plus an additional complimentary 30 days as we know how much faster a Stage The Space home sells. If the home sells within this period, we come back and de-stage it. If not, we can leave the house staged until advised otherwise while charging a monthly fee so the house will successfully sell. We do require a ten days’ notice to de-stage. The house needs to be de-staged before closing day, or an emergency de-staging fee will be added.
CAN WE MOVE THINGS AFTER THE STAGING IS FINISHED?
We do not allow this, primarily because we do not want the design to be affected by a non-professional master stager. Additionally, we require that nothing gets moved out of place to avoid any third-party responsibility if something gets accidentally damaged. As per the contract, the homeowner will be responsible for any broken goods after Stage The Space has completed the staging on the scheduled day.
HOW LONG DOES THE STAGING PROCESS TAKE?
Installations can vary, and it all depends on the size of and ease of access to the home. On an average-sized home, our staging window is usually 8 AM to 8 PM. Should we need more time due to the house’s size, we will communicate with the identified contact person.
DO YOU STAGE EVERY SINGLE ROOM OR JUST A FEW?
Stage The Space can provide the inventory for a fully staged home. Generally, we stage key rooms such as the entryway, dining room, kitchen, living room, owner’s bedroom suite. Occasionally, we are asked to stage game rooms, movie theaters, basements, courtyards, and patios. Our packages can certainly be customized, depending on your needs and wishes.
CAN WE COME AND WATCH THE STAGING PROCESS?
As much as we love our clients, we do not recommend interference and delays with the work in progress—after all, it is work! Staging homes is both an art and a science; we bring both disciplines with our gifted—and double-certified—lead designer. For insurance reasons, we cannot allow anyone else in the home during the staging process. If anyone were to trip over a ladder or a bin, we would be liable. It is also so much more fun to walk in for the reveal to see the final result!
CAN OUR CONTRACTORS FINISH THEIR WORK WHILE THE HOUSE IS BEING STAGED?
As per the contract, all construction, painting, repairs, or remodeling work needs to complete before the scheduled staging installation day. The home must be thoroughly cleaned, including all surfaces and carpeting, and any unnecessary items need to be removed.
It is highly recommended to have the home professionally cleaned before the scheduled staging date. Stage The Space staff is not responsible for discarding items left behind or cleaning the property in lieu of others. Please do not schedule your photographer before you have scheduled your staging professional in the interest of saving time.
HOW FAST CAN YOU STAGE MY HOME?
We operate on a first-come-first-served basis; we do our very best to accommodate everyone to get your house staged as soon as possible.
DO YOU EVER SELL YOUR INVENTORY WITH THE HOUSE IF BUYERS REQUEST IT?
Our pieces are curated and personally selected one-by-one by Stage The Space professionals. This attention to detail and design expertise requires extensive and thorough work; therefore, we tend not to sell. In unique circumstances where it makes sense for both parties, we are open to offers.
If your potential buyer wants a turn-key solution, we can offer the furniture, as it is move-in ready, for rate to be determined based on the design and quality of the pieces implemented. A great design solution for the new buyer, this option is available after the termination of the contract. We advise offering everything as-is to the new buyer, who should be able to finance it with a “blanket” loan.
HOW IS THE PAYMENT STRUCTURED?
Stage The Space’s costs are front-loaded. By the time we arrive at your listing, we have already spent multiple hours planning and packing for your staging, reserving inventory, loading it, paying for a truck, paying for movers, scheduling a photographer, reserving your date and possibly turning down other work for that day, among other pieces in the process. Therefore, Stage The Space requires a 50% deposit when signing the contract, with the remaining amount paid two days prior scheduled staging day. This practice is our standard policy, and it is non-negotiable.
WHO PAYS FOR THE STAGING?
The investment can be at the Realtor®‘s discretion when he or she offers it as a marketing service to clients. Other times, a homeowner directly invests in it. Do note that staging is a write-off as a marketing expense. For more information, visit https://www.irs.gov/forms-pubs/about-publication-523. No matter who is responsible for the payment, it is always a great return on investment (ROI) for both seller and Realtor®, typically bringing more money to both parties.
WHY DO I NEED A CONSULTATION?
The consultation is an inexpensive tool that brings immense value. It allows our master stager to assess the property and provide a plan of action. Stage The Space offers three different tiers of occupied consultations.
Consult Walk and Talk
The homeowner will walk with the designer, take notes and pictures, and learn on the spot what to do. The investment is $250 up to 3,500 ft.² of finished space; larger homes will be quoted accordingly. This is a very effective and budget-friendly solution for owners who want to do it themselves but don’t know where to start.
Consult and Report
The homeowner will receive a bullet point report with specific and detailed step-by-step, room-by-room instructions. The investment is $450 up to 3,500 ft.² of finished space; larger homes will be quoted accordingly. This option is great for the homeowner who needs detailed guidance in their DIY.
The designer will assess what needs to be done and help the homeowner editing the spaces. Sometimes we recommend the help of a professional organizer to speed up the process and make the move effortless for the busy homeowner. The investment is $250 up to 3,500 ft.² of finished space; larger homes will be quoted accordingly and an additional $150/hr. The designer can shop for the homeowner at an hourly rate of $95.
DO YOU HAVE TRADE WORKERS/SUPPLIERS THAT YOU CAN SUGGEST?
Stage The Space closely collaborates with preferred vendors who can help you with general contracting jobs such as painting, electrical, flooring, tiling, plumbing cleaning, organizing, moving and more. We are happy to suggest vendors at no additional charge.
WHY SHOULD I PAINT MY HOME BEFORE LISTING IT IF THE NEW HOMEOWNER IS LIKELY TO CHANGE IT?
This is probably the number one question that we get from our clients. We understand that it might seem like a waste of time and money to paint since the new homeowner might repaint once they move in. Here are a few reasons why painting is an easy way to update your home before listing:
- If the colors in your home are bold or very specific, they could distract potential buyers from seeing the potential of the rooms.
- A fresh coat of neutral color paint gives your home that “move-in ready” look. This is very well-received by potential buyers, who like to feel there is no work to do. Also, a neutral shade makes it easiest for a potential buyer to imagine their artwork and photos on the wall, etc.
- Painting is, relatively, one of the least expansive updates you can do within your home, with one of the most significant returns on investment.
WILL THE STAGER ASK ME TO COMPLETE A LOT OF REPAIRS AND RENOVATIONS?
If you have lived in your home for several years, needed repairs or light renovations may likely be necessary. Our consultation will highlight these items and may be suggested as actions to do before listing. Sometimes, such maintenance and renovations like painting walls, removing dated drapes and valances, replacing the bathroom faucets, or replacing worn-out/stained carpeting may be just enough to refresh the interior of a home.
DO YOU HAVE TO HANG ART? I DON'T WANT HOLES ON MY WALLS.
The goal for each home staging project is to make potential buyers emotionally attached to your home enough to make an offer. Stage The Space invests a great deal in the art to be displayed on walls, as art plays a key role in making rooms feel inviting and polished. The artwork also pulls a room together, setting a tone through color and style. Art can also serve to widen a wall or create height in space. Occasionally, our clients are concerned about us putting nails on their walls. Realistically, there are very few homes that come without nail holes. When hanging art, your home stager will use the smallest nails or hooks possible.
IN WHAT LOCATIONS DOES STAGE THE SPACE OPERATE?
Stage The Space is proud to serve the greater Las Vegas and Henderson areas. For services beyond 35 miles of 89135 zip code, out-of-service-area fees may apply. These fees are calculated based on distance from our office. Please contact us for pricing.
WHAT IS YOUR CANCELLATION POLICY?
A minimum of 24 hours is required to cancel an appointment with Stage The Space. If less than 24 hours is provided, Stage The Space will keep 50% of a non-refundable total appointment fee unless the time can be re-booked for another client.